Student-Athletes Must Take A Proactive Role In
The Marketing Process


When Do College Coaches Start To Track Student-Athletes

According to a survey of 300 coaches, 30% of college coaches started tracking student-athlete as early as the freshman year in high school, 45% started tracking student-athletes in the sophomore year, and 25% started the tracking process in the junior year.  Of the 300 coaches, none of them started tracking student-athletes in the senior year of high school.       

Based on the above survey, families must learn how to put the student-athlete into a position so the college coaches know who they are and hopefully take notice of the athletic ability of the student-athlete.
What Is It Like Playing Intercollegiate Athletics

Few students give much thought on what it is like to play college athletics and very few do not understand what it take in Time and Effort in order to be successful athletically as well as academically.  Playing college sports is a whole different world than playing high school sports.  In our 118 page e-book, "How To Market Your Student Athlete", we give the parents and
student-athlete an inside view on what it will take to succeed in college while playing intercollegiate sports.